The news comes after India took the fifth spot by overtaking Germany and France for iPhone sales in the June quarter. The fifth spot means that India now only sits behind the United States, United Kingdom, Japan, and China.
India has become a key part of the world for Apple thanks to rapid growth in the country. It's also opened new stores in the country while some manufacturing partners are also moving some of their factories to the country.
"India contributed close to 4% of all iPhone sales in the second quarter," CNBC reports Counterpoint Research as saying. "The firm was not able to disclose the exact number of iPhone sales but said they grew 50% year-on-year."
Apple opened stores in Delhi and Mumbai earlier this year, with huge crowds greeting the arrival of both. Apple also has an online store presence in the country to help people buy products even if they aren't in either of those cities.
"Apple’s growth story in India has been a combination of the company’s 'overall strategy focusing on distribution and affordability,' Ankit Malhotra, senior research analyst at Counterpoint Research, told CNBC via email." The analyst went on to say that 'the first industry-wide factor is the growth in the premium market in India which Apple has taken advantage of.”
Apple is of course making the best iPhones ever right now, and the iPhone 15 lineup is sure to help drive sales later this year. That newfound Indian premium market will no doubt serve Apple well as it continues its expansion into the region.
