GM’s decision to stop offering those systems in future electric vehicles, starting with the 2024 Chevrolet Blazer, could help the automaker capture more data on how consumers drive and charge EVs.
The decision to phase out CarPlay smartphone projection technology is a setback for Apple Inc in the competition with Google to capture more real estate on vehicle dashboards in North America. GM’s Chevrolet brand in the past boasted of offering more models with CarPlay or Android Auto than any other brand.
GM has been working with Google since 2019 to develop the software foundations for infotainment systems that will be more tightly integrated with other vehicle systems such as GM’s Super Cruise driver assistant. The automaker is accelerating a strategy for its EVs to be platforms for digital subscription services.
“We do believe there are subscription revenue opportunities for us,” Kummer said. GM Chief Executive Mary Barra is aiming for $20 billion to $25 billion in annual revenue from subscriptions by 2030.
