An industry insider familiar with the matter stated that a key high-ranking official from Apple's headquarters will visit Korea to partake in the celebrations.
The events are expected to include a countdown to the launch and a demonstration of Apple Pay payment at a large store to attract attention.
It is suspected that Korea's top two mobile payment players, Naver and Samsung, that are now in an alliance, will try to counter Apple's advertising blitz.
In other Apple news, a new Apple Store in Korea is opening on March 31 as noted in the Apple Store image below. See details of the new store here.
