"Investment Firm Predicts Minimal Effect on Apple from EU Regulations"

J.P. Morgan reports that Apple's App Store revenue will be minimally impacted by its new EU fee structure, but the changes could influence global regulatory actions, with the U.S. already investigating antitrust concerns.

iOS - 29-01-2024 02:57

 

J.P. Morgan has stated that Apple's recent adjustments to its App Store fee structure in the EU, which include a reduction in commission to 17% and an additional fifty-cent fee post 1 million downloads, are unlikely to significantly affect its revenue, as reported by AppleInsider. This is because the new fees offset the lower commissions, and the EU market comprises only about 6% of Apple's App Store earnings. While these changes are specific to the EU, they could set a precedent for global regulators, with the U.S. already actively investigating Apple's App Store practices for antitrust concerns.

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