The new iPhone 14 Plus with a 6.7-inch display join the iPhone 14, as well as the iPhone 14 Pro and iPhone 14 Pro Max. All four devices are available to preorder Friday, Sept. 9.
The iPhone 14, Pro and Pro Max will launch on Sept. 16, while the iPhone 14 Plus launches Oct. 7.
The iPhone 14 starts at $799, and the Plus starts at $899. The Pro models of iPhone 14 start at $999.
The phones were among several products revealed by Apple at its fall showcase, kicking off a busy period for the tech industry as the holiday shopping season approaches.
"Our customers rely on their iPhone every day, and iPhone 14 and iPhone 14 Plus introduce groundbreaking new technologies and important safety capabilities," said Greg Joswiak, Apple’s senior vice president of worldwide marketing, in a statement.
Meanwhile, iOS 16, the software update coming to all iPhones going back to the iPhone 8, will be available as a free download on Sept. 12.
The iPhone 14 features a 6.1-inch display, while the iPhone 14 Plus has a 6.7-inch display. It also boasts upgrades to the processor and cameras, as well as a new crash detection features which will alert emergency services and contacts in the event of a car accident. That includes an emergency SOS feature using satellites in case of emergency.
The Pro and Pro Max models will include an always-on display, providing information including time and widgets without having to wake the phone. They will also feature a 48-megapixel camera and Dynamic Island, a redesigned notch at the top of the phone which will display information when devices connect to your phone or you have other notifications.
Also announced Wednesday:
New AirPods Pro. The upgraded, high-end earbuds start at $249 and launch on Sept. 23. They feature an updated processing chip for better sound quality, along with upgrades to spatial audio, which provides a surround sound style experience.
The popular active noise cancellation feature is twice as good as the original AirPods Pro, according to Apple. The earbuds will now include an extra-small earbuds tip for comfort. Meanwhile, transparency mode helps reduce high-decibel noise nearby.
Apple Watch Ultra. Designed for more intense activities such as scuba diving, the Apple Watch Ultra is made from titanium with a flat sapphire front crystal and the largest display on an Apple Watch yet. There's also a new bright orange action button for additional functions.
The watch has a second speaker for more volume and extra microphones. Every Ultra watch is built with cellular technology, and up to 36 hours of battery life on one charge. It can go up to 60 hours with a new battery optimization setting launching this fall. The watch's Night Mode can turn the interface bright red for better visibility in the dark.
Scroll down for a recap of Apple's announcements:
iPhone 14 Pro starts at $999, Pro Max at $1,099
Bigger, more powerful phones mean bigger prices. The iPhone 14 Pro starts at $999, while the Pro Max starts at $1,099. Both phones are available for pre-order Sept. 9, and they launch on Sept. 16.
What about the iPhone 14 Pro camera?
The new Pro models will have a 48-megapixel camera with a quad-pixel sensor, which Apple says can better adapt to the type of photo you're shooting. It's capable of capturing high-quality photos in any environment, the company claims. There's also a 12 megapixel 2X telephoto camera, and a new 12 megapixel Ultra Wide camera.
The flash has been updated, and can adapt depending on the type of photo you take. As for video, the Pro models get an improved Cinematic Mode and Action Mode for more stable videos.
More features on iPhone 14 Pro
The Pro and Pro Max models have new displays that are brighter and sharper than the previous models. They also include the always-on display that is supposed to minimize battery use and remain efficient.
Items such as time, widgets and live activities are always available. It boasts a new A16 Apple chip, focused on power efficiency, display and camera performance. Apple claims the chip is 40% faster than competing phones.
Don't forget the iPhone 14 Pro
You thought there were only two iPhone 14s? The Pro models have surgical grade stainless steel, four colors: space black, silver, gold and deep purple. There's a new front design. And they ditched the bigger notch! Granted it's still there, but it looks more like a capsule.
This capsule can change shapes in a feature called the Dynamic Island. It provides subtle messages like your AirPods have connected or your phone is charging. It can also display background activity. Feels like a much more clever use of that space.
iPhone 14 starts at $799, iPhone 14 Plus at $899
The new iPhones start at $799. They're available for pre-order on Sept. 9. The iPhone 14 launches Sept. 16, while the iPhone 14 Plus launches Oct. 7.