Apple is certainly one of the most innovative technology companies. The giant from Cupertino has popularized many standards on the market and will change the way we integrate with consumer electronics. Apple very often presents innovative solutions that are later adapted by competitors, but the company is also known for deliberately delaying the implementation of selected solutions and presenting outdated products sold at high prices.
When looking at Apple's portfolio, it is not difficult to see clear contrasts . On the one hand, Apple introduces innovative products such as the latest iPhone 14 Pro smartphones with Dynamic Island and satellite connectivity, and on the other hand, it has the iPhone SE 2022, the appearance of which was taken from the models sold in 2014-2018.
During the last conference in September, Apple once again proved to us that it follows its own path regardless of the actions of the competition. Will the recent moves bring the expected benefits for the company?
In this material, we present the latest changes that prove that the company does not intend to stray from the path set for many years.